The Bright Side Of The Dim Lights
Romode was just a vision prior to what it is now.
Rosemary knew she wanted to make candles as a business and her source of income after she had briefly learnt how to do it back in her second year of university. She knew exactly how she wanted the business to turn out but she wasn’t set to begin her journey yet so preceded with her employment as she worked on putting her dream job together. With a very random image of a candle from the internet as her profile picture, her then colleague saw it and placed an order. Rosemary went ahead to get all the particulars needed to make candles and did her very first batch for her first client, that was the very first sale which was 3 candles sold for 25,000 TZS that pushed Rosemary to give us what is Romode Candles today.
Growing up Rose suffered severe malaria often so she was determined to make mosquito repellent in form of candles as well as mosquito repellent jelly which in the long run she managed and it is in the market. Her products are easily accessible in supermarkets and also via kiafrika.shop where she has made a number of sales. At one point, Romode managed to make a sale of 100 candles from one bulk order via Kiafrika platform.
"Kiafrika platform has helped us connect to markets that I would not be able to access on a regular day as most of my customers used to come from recommendations." - Rosemary, Founder of Romode Candles
Rosemary has always preferred dim lights and that is another reason for her love for candles while the urge to learn how to make them in many ways is what got her brand here today. After the first sale which was an eye opening moment of believing in making candles for money, she started putting in extra effort to learn more as she produced more candles with the knowledge she had.
With support from friends and family who assisted with promoting her business, she eventually bought a machine and made labels for her products. Few months after she started working on the candles and building her brand, Rosemary attended an exhibition in Lindi where her products won as best and was invited for more exhibitions in Zanzibar and other parts of Tanzania and that’s how Romode candles picked up in the beginning.
Every small purchase makes a big difference.
